Washington Post Declines Ad Linking Trump And Musk

 February 18, 2025

The Washington Post's decision to reject a front-page ad criticizing Elon Musk and hinting at a connection with Donald Trump has ignited discussions regarding the potential influence of Jeff Bezos' relationship with the former president.

The Washington Post refused to publish a $115,000 advertisement that targeted Elon Musk and questioned the dynamics between Trump's administration and Musk's influence, Daily Mail reported.

The advocacy group Common Cause, in partnership with the Southern Poverty Law Center Action Fund, designed the ad to cover the Post’s entire front and back pages, along with a full-page insert.

Common Cause Planned For A Bold Statement

The advertisement featured a striking image of Musk paired with the iconic silhouette of the White House. It sought to provoke readers by asking rhetorically about the control and influence over the country's governance. The opening line "Who's running this country: Donald Trump or Elon Musk?" aimed to attract immediate attention.

Moreover, the ad included potent text that posited scenarios of confusion and accountability concerns caused by Musk's actions. It also suggested that the Constitution permits only one leader at a time.

Despite the initial intention to place the ad prominently, The Washington Post offered a compromise by suggesting the ad could be placed inside the newspaper, rather than as a wraparound. This offer was rejected by Common Cause.

Disappointment And Surprises For Common Cause

Virginia Kase Solomon, president of Common Cause, expressed surprise at the paper’s decision to decline the full-wrap ad. Solomon noted prior conversations suggested no issues in running the ad. "We had assumed the artwork went through the usual review processes," Solomon commented regarding the ad submission.

Their response was one of skepticism and questions. "We said 'thanks, no thanks' because we had a lot of questions," she remarked. Solomon raised concerns about whether criticism of Musk was a factor. She questioned if the paper's decision was influenced by the risk of upsetting figures of power, given Bezos' ties to Trump's former administration.

The situation attracted further scrutiny since The Washington Post had once run advertisements challenging Trump’s policies. This instance left Solomon and her organization questioning the selectivity in the paper’s advertising editorial policy.

Financial Considerations Of The Rejected Ad

Financially, Common Cause and the Southern Poverty Law Center Action Fund suffered no monetary loss from the rejection. They retained the proposed budget that included the ad's $115,000 cost, but shelving the expenditure underscored the magnitude of their planned publicity spending.

According to Solomon, their group considered the ad's price substantial, highlighting both the financial stakes and their dedication to the campaign.

In response to the developments, Common Cause remained committed to its advocacy against Musk’s perceived influence. Their activism included a wider campaign, gaining traction through petitions with 60,000 signatures and initiating the "Fire Elon Musk" movement.

The Washington Post's Policy And Concerns

The Washington Post has maintained a strict stance on handling advertising decisions internally, citing legal compliance and factual substantiation as vital criteria. However, this policy also means that the rationale for the ad rejection remains undisclosed, leaving Common Cause to contend with unanswered questions.

While Solomon acknowledged reassurances initially provided by the Post, the final decision has kept advocacy groups alert and wary regarding potential biases. Questions linger about whether the advertising and editorial departments are exercising caution due to external political ties.

As events unfold, the Post’s internal advertising policy and Bezos’ connections will continue to be under observation by those wishing to understand the complex interplay of media, politics, and influence in the publication industry.

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